Faced with different thermal papers in life, there is a competition pattern between various thermal papers and various thermal papers. The fundamental reasons are:
( 1) Developed countries manufacturers dominate the global high-end thermal paper market
From a global perspective, the thermal paper market is basically stable. The core technology of high-end thermal paper has long been in the hands of companies in developed countries such as Germany, Japan, and the United States. Enterprises occupy most of the high-end market share. Manufacturers in emerging countries can currently only rely on cost advantages to seize part of the low-end market, lacking advantages into disadvantages. At present, my country's heat-sensitive manufacturers are in a state of being able to export, and they are gradually growing.
( 2) The domestic thermal paper market is becoming more mature
As of 2016, there are about 30 thermal paper manufacturers above designated size in my country, but overall, the production capacity is still relatively small. Among them, manufacturers with a production capacity of 10,000 tons include: Chenming Group Co., Ltd., Xiamen Anne Co., Ltd., Guangdong Guanhao High-tech Co., Ltd., Shandong Litai Paper Co., Ltd., Henan Jianghe Paper Co., Ltd., Ricoh Thermal Technology Co., Ltd., etc. According to the "2015-2022 China Magnetic Recording Material Industry Competition Pattern and Investment Prospect Forecast Report" released by Industry Information Network.
Affected by technology and price factors, the consumption structure of thermal paper in my country presents a pyramid-shaped feature, that is, high-end thermal paper characterized by high preservation, water resistance, and oil resistance has a relatively small market share, and low-end thermal paper market share Larger.
High-end thermal paper is currently mainly used in the field of transportation in my country. Taking boarding passes as an example, its market sales account for about 2%, but the sales amount accounts for close >4%.
Mid-end thermal paper is represented by the application of food labels. The use of heat-sensitive food labels is currently about 16% of the total consumption of thermal paper. Cold drinks and coffee shops are commonly used at present.
However, the application range of low-end thermal paper is relatively wide, and the dosage is relatively large.
At present, my country's low-end thermal paper market is close to maturity, competition for low-end products is increasing, and industry concentration is gradually increasing in the competition. The domestic thermal paper medium and low-end products account for a large proportion and some have already exceeded demand. At the same time, my country's high-end thermal paper market is in its infancy, and competition is not yet sufficient. Foreign manufacturers occupy most of the market share. Some domestic companies have increased relevant investment to seize market share. The high-end thermal paper market has broad development prospects. Currently, among the top ten prospective industries in China, it is the first industry.
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